A Severed Car Grille? It’s Super Bowl Ad Time - New York Times

A Severed Car Grille? It’s Super Bowl Ad Time - New York Times: "Many commercials that appeared during Super Bowl XLII took a satiric tack, spoofing movies, television shows, video clips, celebrity misbehavior and more. A typical though entertaining cast of characters — animals, babies, pop stars — all made their appearances, lending a lighthearted spirit to the annual festivities.

For the most part, it worked. The tone was a welcome contrast to the angry, off-putting tenor of too many spots in last year’s Super Bowl, which were filled with crude and cartoonish violence. Although some sponsors decided to play it straight — with decidedly mixed results — the pervasive atmosphere was one of good-natured humor, of a type that seemed to elevate the night’s proceedings."