Makers of Sodas Try a New Pitch: They’re Healthy - New York Times

Makers of Sodas Try a New Pitch: They’re Healthy - New York Times: "Healthy soda? That may strike some as an oxymoron. But for Coca-Cola and PepsiCo, it’s a marketing opportunity.

In coming months, both companies will introduce new carbonated drinks that are fortified with vitamins and minerals: Diet Coke Plus and Tava, which is PepsiCo’s new offering."